What is fairlife Milk?

Have you heard of fa!rlife (the brand uses all lower case letters and an exclamation point for the “i”) Milk? My daughter asked me if I had heard of it and a friend of hers read about it in a Men’s Health magazine. The friend really liked the taste of it. So, what is it and how does it differ from regular cow’s milk? Is it healthier, does it cost more? What is Fairlife (intentional cap) milk? It is cow’s milk that is altered in a number of ways. One it is it ultra-filtered and two a lactase enzyme is added. Like regular skim or fat-free milk, it is fortified with vitamins A and D. How is Fairlife milk different from regular cow’s milk, from Almond milk? Ultra-filtered – you may have seen other milks labeled “ultra-filtered”. Ultra-filtration creates milk that has a longer shelf life. Pasteurized milk means it is heated for 15-20 seconds to kill off some of the harmful bacteria. Ultra-filtered milk is pa...